Samsung unveils Fila-branded Galaxy Buds Live, new BTS collab may be in the works

Samsung struck gold with its collaboration with with K-pop superstars BTS and is now looking for more cross-branding opportunities. Coming up next is a collab with famous sportswear company Fila. The Samsung x Fila Galaxy Buds Live are based on the Mystic White model and are adorned with the company’s logo. There are two bespoke cases included in the retail package – one that looks like a shoe box and one that has a mini Fila sneaker attached on a chain. Samsung x Fila Galaxy Buds Live Only 2,000 units will be produced and they will go on sale on September 9 at a price of KRW...

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